Snow Blowers Direct Debuts New TV Commercial

BOLINGBROOK, IL (December 04, 2009) - SnowBlowersDirect.com - an online superstore specializing exclusively in snow blowers - today unveiled its first ever television commercial.

"If you're looking for a snow blower online, you can't help but find us," said Jon Hoch, founder and CEO of Power Equipment Direct, the parent company of SnowBlowersDirect.com. "However, some snow blower shoppers forget to consider buying online."

The new brand building campaign emphasizes the convenience of buying a snow blower online versus traditional brick and mortar stores.

The 30 second commercial highlights the store's interactive buyers guide, free shipping and customer service experts.



The online retailer plans to run the commercials in local markets recently experiencing significant snowfall. In addition, the advertisement is scheduled to run on YouTube's sponsored ads platform.

The new campaign marks the first time Power Equipment Direct, Inc. is running traditional television commercials in its seven year history.

Since 2002, Power Equipment Direct's mission is to "Make buying technical products simple." Utilizing specially-trained product experts, its wide selection of power equipment and HVAC products, and its U.S.-based support team, Power Equipment Direct provides a streamlined shopping experience designed to save customers time, money, and hassle. Read more about Power Equipment Direct and its family of online superstores.